617 ICED / BOSTON
Boston born. Built to shine.
Moissanite watches, chains, bracelets, pendants, and rings with exact specs and proof behind every piece.
NEW TO THE 617
The latest ice.
Start with the newest watches, links, and everyday pieces in the catalog.
THE 617 STANDARD
Know what you are buying.
Moissanite is sold as moissanite—never passed off as natural diamond. Every listing should show the actual metal, measurements, finish, and fulfillment timing.
- Exact material disclosure
- Tester proof when listed
- Tracked, insured delivery
PROOF OVER PROMISES
Trust is part of the product.
Clear listings make it easier to buy confidently and easier to come back for the next piece.
Show the proof
Add clear tester footage or verification details to the exact product listing whenever available.
PROOF READYList the build
State the stone, base metal, plating, measurements, weight, setting, and watch model accurately.
FULL SPECSProtect delivery
Use tracking and clearly explain insurance, signature, processing time, and delivery expectations.
TRACKEDCUSTOM BY DEN
Want a piece nobody else has?
Send the model, measurements, finish, budget, and deadline. We’ll confirm feasibility, specifications, pricing, and timing before work begins.
NO GUESSING
Questions, answered.
Is this natural diamond?
No. Our moissanite pieces are clearly sold as moissanite. Every listing identifies the stone and base metal used for that piece.
Will my exact piece be tested?
When a product includes tester proof, the listing explains whether proof is for that exact item and how verification is provided.
How will my order ship?
Processing time, shipping choices, tracking, insurance, and any signature requirement are shown in the product details or at checkout.
Can I request a custom piece?
Yes. Use the Custom by Den form with the model, measurements, finish, budget, and deadline you have in mind.